Ethereum is the second-largest cryptocurrency platform in the world, so it is no surprise that it’s biggest issue is scalability. Ethereum Plasma provides a solution to this concern by allowing smaller, side networks, called Plasma chains, to be developed to the main Ethereum blockchain. This reduces the strain put on the main chain, making it perform faster, which means shorter waiting periods and smaller transaction fees. But how could we explain the mechanism behind Plasma in a simple, easy-to-understand way?
Our objective with this corporate animation was to explain how Plasma works in a way that is both technically sound to experts and easily understood by beginners in the field. We had to convey complex information in an accessible, catchy way.