The PieterPaul Brief
This was an incredibly fun and interesting explainer video to work on for PieterPaul. Using a unique range of colours and character designs, this stand-out animated explainer video did a fantastic job not only of communicating the value of PieterPaul’s offering, but also gives off a clear ‘arts & culture’ vibe too!
The team at PieterPaul have created a fantastic free digital guide to arts and culture venues and wanted an animated explainer video that quickly summed-up the value of their guide, but didn’t have a set idea of how they wanted the design style to look.
We love a chance to flex our creative design and animation skills, so we suggested making the style clearly ‘artsy’ to align with their ‘art and culture’ audience.