We worked alongside MedCohere to create this Animated Explainer Video that highlights perfectly their paperless practice and secure communication system for Dentists, Specialists and Physicians.
MedCohere have launched their fantastic system to take the hassle out of managing the often-overwhelming task of handling patient data and referrals. Their all-in-one HIPAA-compliant system helps cut paperwork, track referrals and better coordinate patient care. Patients can now complete registrations, insurance, health information and consent forms online on any device, ultimately saving time and resulting in a clear increase in patient satisfaction.
What We Did
Scriptwriting, voiceover recording, designs and animation
Scriptwriting & Brainstorming
Our enthusiastic team got together with the guys over at MedCohere and began brainstorming some brilliant ideas. It was vital to lay-down a script that would convince their prospective clients of the value of using their online system and how much stress it could potentially relieve in the process. Our expert team of scriptwriters at Kashu relished this challenge and soon we had the script nailed-down.
Alongside the team at MedCohere, we carefully selected a voiceover artist that could really inject personality into the script. This is a crucial part of the process as it sets the tone for the video and brings the desired levels of energy and emotion to the play.
Now to imagine how the characters and scenes will come to life – how the characters would look, how we would portray the setting and the overall feel of the video. We now had the design outline exactly how the client wanted, and we were ready to start exploring the style of the animation.
It was now time to throw some style ideas around and discuss these further with the client. This is a key stage in establishing the brand identity and what values our client wanted to project. We opted for a style that conveyed reliability and professionalism.
Our storyboarding process enabled the client to view the images, frames and sequence of events – ensuring they were totally satisfied we had captured their vision and ethos. We were then ready to commit the project to the animation phase.
Finally, to our favourite part of the process: the animation! Our wonderful bunch of animators were able to demonstrate the practical benefits of using our client’s paperless practice system and how this could impact positively on the overall patient experience. The animation had a professional tone that was also fully engaging. We slipped-in some subtle, light-hearted music in the background; a little trick we use to engage with the audience.
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Ready to get started?
Visually, we focused on the idea of technology being used to saving time and relieve workload in what can often be a stressful part of the patient journey. Finally, we included a visual to highlight the main aim of MedCohere’s system – total customer satisfaction.
Kashu specializes in creating custom explainer videos including corporate explainer videos, whiteboard videos, short video ads, and much more.
Crafting a unique and custom explainer video from scratch, we leave no stone unturned ensuring that our videos meet your needs and vision. Need a custom explainer video for your product, service, or business? Contact us today for a free quote!